Monthly Archives: July 2015

Mobile App Marketing that Works

If you have ever tried to create something such as a product, you probably know by now that it definitely isn’t enough to just make it. You also need to let others know about it so that they can use that product. Without proper marketing any product is doomed to stay on the shelves and not be used at all.

During the last couple of years many new app developers decided to try their chances at creating new mobile apps. Ever since then many interesting mobile apps saw the light and ensured that people worldwide have access to many interesting mobile apps that can completely change their lives forever. I also cannot underestimate the role of mobile app marketing in all of this.

The role of CPA marketing (cost per acquisition) shouldn’t be underestimated. The type of marketing you choose for your mobile app can completely change the course of your career and ensure that you are going to make a substantial profit from it. Look at apps such as and you will see how proper advertising can completely revolutionise everything in your life. Cost per acquisition is extremely important because you want to get as much for your money as possible. In other words, with as little money you want to get as many happy users of your mobile app as possible. In the long run, it all boils down to number and how they work in your favour.

I use several mobile apps on a daily basis. How did I find out about them? Well, somebody must have brought them to my attention because without this important step there is no way I would ever know about them. At some point, I must have come across something on the Internet while surfing the Web that prompted me in the direction of buying a specific mobile apps. Thanks to this, I now can enjoy all the apps I have on my mobile phone.

Top 16 Tips for Becoming a Good Translator

Translation is a rewarding and satisfying profession that requires exemplary skills. People often wonder how they can become good translators. Experienced translators often say that this is a field that’s based on knowledge coupled with experience. It is also a field that has extended periods of apprenticeship. This may not be a very easy path to follow. Nevertheless, you can achieve the expertise if you follow the well-trodden path. Here is useful advice from professionals to help you get started on your journey to becoming a good business translator.

1. Become a lover of language, more so your own. And don’t stop studying it.

2. You need to be a good writer. Learn good writing skills and habits.

3. Study and learn about your passive language and the community and culture it originates from.

4. When translating, only do so in your mother tongue.

5. Choose a specialist expertise area and study it. And be ready to learn a lot about your specialist subject. Your efforts should be constant.

6. Listen to the radio, TV, family, friends, and even strangers in bars, shops, and on the streets as they speak.

7. Attend conferences, workshops, and seminars in your specialty area. Listen to how the experts speak and grasp their language. Learn their jargon also, but try not to use it.

8. Stay updated with current affairs.

9. Acquire up-to-date and functional IT skills.

10. Practice and develop your skills, and stay focused on your training.

11. Listen to what you write. Also, learn to read your text loudly to yourself. Each language has its rhythm, and if yours doesn’t sound correct, try altering the order of words and not just the wording.

12. Find a good spell checker software and use it consistently but carefully.

13. After translating text, print it out as a hard copy, and read it before handing it to your client. Do this always, especially when using a computer-aided translation software.

14. Ask yourself whether what you have translated makes sense. If you reach a point where you wonder what something means, then there is a problem you need to tackle.

15. Your writing should be concise and clear. Ensure you use the required length of sentences and paragraphs for the target language. Avoid using sophisticated vocabulary. You can express even the most intricate ideas using simple, straightforward language.

16. If you find any ambiguous wording, mistakes, and typographical errors in the source text, inform your client immediately.

Translation is a field that requires you to hone your skills and spend much time in learning. There are lots of translation service providers such as with lots of information on their website that can help you to become a better translator. They can also offer your their services if you are a client looking for such services.

Ways Companies Can Benefit from Community Involvement

Running a business takes a great deal of work, dedication and time. It can be easy to become consumed with the day-to-day activities required to keep your company afloat. However, an area that is often neglected when it comes to corporate priorities is community involvement. Failure to give back to the community you serve can be a missed opportunity of significant importance. In fact, your business can even gain quite a bit through giving back.

Build Network Connections

Getting involved with charities and volunteer efforts within your community is a great way to connect with other business owners or representatives who are doing the same. It’s likely you’ll encounter new contacts who could potentially contribute to your business in some way. Even if the new people you meet aren’t of any way significant to your industry, perhaps they will become customers or can refer you to a friend or associate who may be just the kind of network connection you’ve been needing.

Build Team Spirit

Encouraging your employees to get involved in giving back can have benefits you may never have considered. Working together outside of the office for a good cause lets co-workers get to know each other in ways that would never have been possible on-the-job. These good feelings and stronger connections can definitely spill over into the workplace, leading to a stronger team dynamic. Workers who feel connected to each other and the company are likely to be more productive and remain on the job longer.

Build Your Company’s Brand

When you volunteer for causes within your community, it’s smart to talk about the experience on your website, blog and social media accounts. Let potential customers know about the good you’re doing. People like to do business with company that give back. You may even be able to recruit folks to volunteer with you. In addition, you can sponsor community events, allowing you to sometimes receive signage with your company logo to be place on-site at the event or an acknowledgement of your business in the nonprofit’s newsletter. You’ll be doing good, all the while receiving positive publicity. That’s a win-win.

Community involvement has proven to be a successful venture for numerous companies like Palmco and ACCO, who contribute greatly to American the Childhood Cancer Organization. Find causes that resonate with you, and get involved!

Dummies Can be Musicians Too

Did you know that those inexperienced in music can still become professional musicians? Let’s for example talk about ukulele for dummies. The ukuele is a traditional instrument that many consider to be one of the nicest and most rewarding instruments out there. If you want to learn to play it, don’t look at your age, but rather at how much fun you can have as a result of it.

What is a Software Consultant?

What is a Software Consultant?

Software consultants are professionals that work with a business to access the software needs of that business. A software consultant will access the business and provide recommendations and software solutions for that business. A software consultant may work for a firm or be self-employed. The consultant works to maximize efficiency in the business by helping the business find the right software for the job. These professionals are paid well for the job that they do and are in high demand by organizations.

What Do Software Consultants Do for a Business?

A business has many different software needs and a software consultant will help the business find the right software for that need. For example, a business might need specific software to track sales or to count the number of memberships. The consultant will look at all aspects of the business and then help the organization find the best software solution for the needs of that business. Often consultant is hired on a contract basis to solve a particular problem for that business if the organization can’t solve the problem in-house.

In many cases the software needs to be integrated into a business within a specific time-frame and a consultant is hired to determine the best way to go about the process. The consultant may have a project team that works together to find the right solution for the business within the specified time frame required for the software to be implemented. Those that will work with the new software will receive training in how to use the software so they are familiar with the functions when it goes live.


Why Consultants are Hired

We live in an age of high technology which is changing rapidly. Many businesses are unable to keep up to the demands that technology placed on their business. They may lack the skills or personnel to design and implemented software in-house so the consultant is hired for that role. A software is always changing a consultant can help the business implement new systems into their organization.

It’s often cheaper for the organization to hire a software consultant than to try and solve the problem on their own. Many businesses also need custom software designed just for them and a consultant can help provide these sorts of solutions for the business. A consultant can also provide ongoing support and help the business if it should run into problems with the software. The consultant can also provide the training necessary to help the employees learn how to use the new software ion their day to day work environment.


A software consultant is a professional that helps an organization understand its software needs.   A consultant will often work with a team and design software for a specific need within the business such as payroll, inventory management or sales. They work with the business to find the best solution and in some cases will also train and provide support for the new systems once they are implemented.

5 Tips for Stronger PowerPoint Presentations

Whether you’re lecturing to a classroom or offering statistics to a room of shareholders, it’s important to create strong, high-impact PowerPoint presentations if you want your audience to retain the knowledge you give them. Here are just five tips for making the most of your slides.

1. Stick to the Basics

You don’t need fancy fonts or colored text. In fact, some experts say that these “noisemakers” are only used to cover the fact that valuable information isn’t being offered. If you find yourself tempted by red-and-purple letterheads, reconsider the quality of your content.

2. Increase Your Font Size

Always go a size bigger than you think you need. Not only will this ensure that people in the back will be able to read your sides, but it will also strengthen the impression that your words are worth noting.

3. Maintain Your Contrast Levels

Ideally, you’ll leave text and background colors alone; there’s a reason why the default choice for PowerPoint presentations is black text on a white background. If you absolutely have to change them, however, be sure to maintain the contrast between the two. Don’t use a green font on a blue background.

4. Stay Uniform

Nothing will throw off your audience faster than a sloppy presentation. Keep your titles the same size; space your text with the same kerning; maintain the same widths in your formatting. Use the same templates for every slide, too. The only thing that should change is the information, not the set-up of the slides.

5. Add More Graphics

A picture is worth a thousand words. Don’t be afraid to inject your presentation with images, charts, infographs and even an animated GIF or two. Visual information will draw the eye much faster than large chunks of text, and it’ll make a more lasting impression as well.

These are just five things to keep in mind as you create your PowerPoint presentation. For more tips and tricks, get in touch with PowerPoint specialists like the ones at They’ll guide you through the process of crafting intelligent and dynamic displays.

Hardware at Home

Having your home under control is one of the top priorities of every home owner. As somebody who owns a house, you simply need to have some time to dedicate to your property in order to feel good in it.

If you are lacking ideas on what you might want to improve in your abode I suggest that you look at grant door hardware. You will be surprised what sort of good tips you can find there to improve the functionality of your house.