Golf is one of the most popular sports in the world, and people that get into the game often become enthusiasts very quickly. While the golf supply buying population might be quite large, there are a lot of competitors out there if you’re going to be selling golf supplies to the general public.
Luckily there are some things you can do to set yourself apart – if you’re willing to put in the work to succeed. Use this guide to help you sell more golf supplies and stand out from your competitors in an overcrowded marketplace.
1. Give away free stuff to your regular customers and people who you want to become regular customers. Golf promotional products like a free sleeve of balls, a golf shirt or even simple items that aren’t golf related like pens and pencils can keep your company in somebody’s mind. When they need golf supplies, you’ll be the person they think of.
2. Go to trade shows and get in the minds of retailers and distributors that can help you. One of the easiest ways to make sure you can pay the bills each month is to find one or two large contracts with retailers. Make sure they get trade show promotional products to take home so they don’t forget about your company after attending an expo.
3. Put a face on your company. To do this, you need to be friendly and real with everyone you meet. You’re the sales force behind your brand, so make sure you’re available to answer questions at all times. For small golf supply companies, it’s all about service.